Personal Selling Principles (PSP) specializes in revenue development through personnel and organizational functions. While Personal Selling Principles (PSP) is targeted to the media industry, its program is not industry specific which makes its application relevant to other industries.

Founder Jeffrey P. Myers has over 28 years of media sales and management experience in radio and television. He has worked for ABC, CBS, NBC, PAX TV and Westinghouse Broadcasting. Mr. Myers experiences include:

BUSINESS CERTIFICATIONS

• U.S. Government 8(a) Buiness Development Certification

• U.S. Government SBA/SDB Business Development Program

• Minority Business Enterprise (MBE) - State of Maryland

• Minority Business Certification (Prince Geoge's County, Maryland)

PROFESSIONAL CERTIFICATIONS

• Myers-Briggs Type Indicator- (MBTI) Certified

• Fundamental Interpersonal Relationship Organizational Behavior
  (FIRO-B) Certified

• The Thomas-Kilmann Instrument- (TKI) Conflict Resolution Certified
  

PROFESSIONAL ACCOMPLISHMENTS

• Twenty years of senior management experience in T.V. and radio

• Generated over $100 million in revenue

• Multi-market experience in television and radio

• Developed the Media Sales Institute for NAB/NABOB

• Columnist for Radio/Television Business Report

• Advisory Boards-The Bronze Warrior Publishing Group and SRB
  Productions

PROFESSIONAL ASSOCIATIONS

• BMI/RAB Fast Start Scholarship Committee - Member

• Served on the Radio Advertising Bureaus sales advisory committee

• Served on the Radio Advertising Bureaus conference planning
  committee

• Conference presenter for the National Association of Owned
  Broadcasters

• Conference presenter for the Radio Advertising Bureau

• Advisor to the National Association of Black Owned Broadcasters

• Served on Interep Rep Firms format planning committee

• Former committee member with the Washington Area Broadcaster Association

• Served on the National Association of Broadcasters conference planning   committee